Red planet installation with light rings above the show floor of Cybersec Europe at Brussels Expo, TON Media trade show photography
Trade Shows & Expos

Every stand.
Every connection.
Captured.

From a small trade fair to an international trade show, TON Media makes sure the energy and impact of your presence is preserved.

Cheese fondue demonstration at a stand at the Vakantiebeurs, Jaarbeurs Utrecht
Trade show floor Jaarbeurs Utrecht
Business event Amsterdam
Smiling professionals at an energy stand at a trade fair
Stunt riders in the round cage at the Motorbeurs, Jaarbeurs Utrecht
Smiling visitors at a healthcare trade fair
Dance performance on the show floor, Jaarbeurs Utrecht
Expo centre Brussels overview
Visitors trying interactive tools at IPON, Jaarbeurs Utrecht
Convention RAI Amsterdam
Dental Expo photography
Live performance with smoke effects during a trade show event
Cheese fondue demonstration at a stand at the Vakantiebeurs, Jaarbeurs Utrecht
Trade show floor Jaarbeurs Utrecht
Business event Amsterdam
Smiling professionals at an energy stand at a trade fair
Stunt riders in the round cage at the Motorbeurs, Jaarbeurs Utrecht
Smiling visitors at a healthcare trade fair
Dance performance on the show floor, Jaarbeurs Utrecht
Expo centre Brussels overview
Visitors trying interactive tools at IPON, Jaarbeurs Utrecht
Convention RAI Amsterdam
Dental Expo photography
Live performance with smoke effects during a trade show event

A trade show lasts two days.
The images last forever.

You invest thousands of euros in a trade show presence. The stand build, the staff, the demos, everything has to be right. But once the stand is packed up, that investment disappears from view.

TON Media is your photographer on the show floor. We capture visitors, interactions, speakers and atmosphere, and deliver ready-to-post content for your social media, website and next edition.

100+
Trade shows photographed
24h
First images available
5.0 ★
Client rating
Professionals at an interactive stand at a trade show

Photographed at:

ISE Integrated Systems Europe
IBC Show Amsterdam
Vakantiebeurs Utrecht
BouwBeurs Utrecht
Motorbeurs Utrecht
HR Tech Europe
50PlusBeurs
Dental Expo
Beurs Eigen Huis
Kreadoe
ISE Integrated Systems Europe
IBC Show Amsterdam
Vakantiebeurs Utrecht
BouwBeurs Utrecht
Motorbeurs Utrecht
HR Tech Europe
50PlusBeurs
Dental Expo
Beurs Eigen Huis
Kreadoe
ISE Integrated Systems Europe
IBC Show Amsterdam
Vakantiebeurs Utrecht
BouwBeurs Utrecht
Motorbeurs Utrecht
HR Tech Europe
50PlusBeurs
Dental Expo
Beurs Eigen Huis
Kreadoe

Work

A selection from recent trade show assignments, Jaarbeurs Utrecht, RAI Amsterdam, Fira Barcelona and more.

Spectacular stage performance at Jaarbeurs Utrecht with pyrotechnics and packed audience
ISE Barcelona Fira, illuminated arch installation at night surrounded by visitors
Aerial overview of a busy, colourful trade show floor at Jaarbeurs Utrecht
Visitor in wonder at a giant interactive LED wall at ISE Barcelona
Two smiling professionals testing tools together at a Festool stand
Three colleagues celebrating with a high-five at a trade show stand
Colourful Thai dancers in traditional costumes at Vakantiebeurs Utrecht
Woman laughing in a racing simulator at ISE trade show Barcelona

What you get

📸

Complete coverage

From build-up to audience, keynotes, stand visits, interaction and details. Nothing is missed.

📱

Ready-to-post social content

AI-generated captions for Instagram, LinkedIn and Facebook. Per tone, per platform, ready to publish.

Delivery within 24 hours

The same day or the next morning you have the best images ready to use.

What clients say

Experiences from organisers and artists we had the pleasure of photographing.

Working with Michiel was pleasant and professional from day one. He quickly understands what you need and delivers visuals that are not only beautiful, but also truly effective for marketing and communication. Reliable, sharp, and great to work with.

MS
Marleen van Soest
Jaarbeurs Utrecht

Michiel was only at our stand at NOT for a short while, but he captured the Mad Science atmosphere in no time. We had a great conversation and he enthusiastically shared his beautiful photos. Really well done — we couldn’t be happier!

ER
Eva Rijvers
Mad Science · exhibitor at NOT

What amazing photos Michiel took at the Vakantiebeurs in Utrecht. An eye for detail, taking the time for the perfect shot — I spotted it immediately, after 25 years in the photography trade myself!

JV
Jolanda Verdegaal
Vakantiebeurs, Jaarbeurs Utrecht

See it in action

An impression of how TON Media captures a trade show day.

Frequently asked questions

The questions trade show organisers ask us most.

Yes. For large trade shows we deploy a team of photographers working simultaneously in different locations. That way no stand, session or activity is underexposed, however large the venue. We agree the distribution in advance based on your layout and programme.

For multi-day shows we deliver a first selection of the strongest images at the end of each day. That way you can publish content that same evening while the event is still running. The full edited selection follows within 24 hours of the final day.

Absolutely, and it's a real advantage for you as the organiser. Exhibitors who receive quality images of their stand appreciate it and are more likely to return for the next edition. We can provide separate download folders per stand, or a central gallery everyone can access.

Show floors are a photographic challenge: fluorescent light, dark corners, bright stand displays and shifting light from presentations. We work with professional cameras and lenses that deliver sharp, well-exposed images even in difficult lighting, without distracting flashes.

Trade show coming up?

Tell us about your event. Michiel replies personally, usually within a day.

Book a free call →
✓ No obligation✓ Reply within 4 hours✓ No commitments

Or email directly: michiel@tonmedia.com

Trade show photography per show

See more work

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